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Bogan

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Bogan (pronounced /ˈbəʉ.gn̩/, to rhyme with slogan) is an Australian and New Zealand English generally derogatory slang term for a person who is, or is perceived to be, unsophisticated or of a lower class background. The stereotype includes having speech and mannerisms that are considered to denote poor education and uncultured upbringing. Mostly applied to white, working-class people.

Like the British term chav and the American term white trash, the term is supposedly based on behaviour rather than class alone.

Further, the stereotype assumes a correlation between cultural practices of particular working-class people (i.e. style of dress, accent, and musical tastes), and anti-social behaviour. It should thus be considered a slur.

While it has been used as a derogatory term, the word 'bogan' is becoming much more accepted, particularly among bogans themselves. Some people now self-identify as bogans.

History

The use of the word "bogan" as an insult originated in Melbourne, to describe people of the working class. The character Kylie Mole on the famed Australian television program The Comedy Company popularised the term as an insult for any friend she didn't like, and by 1991, the word was in the national dictionary project. The term has been commonly used in Western Australia since the 1970s.

There are actually places in Western New South Wales that have "Bogan" in their name, including Bogan Shire, the Bogan River and the rural village of Bogan Gate. Despite the fact that their remote location fits some of the aspects of the stereotype, these places are not regarded as the source of the term. It is more likely that the sound of the word fits the humourous aspects of the stereotype rather than the people of this area being the epitome of bogans.

Location

The bogan stereotype is closely associated with location. The perception is that bogans live in the outer suburbs of metropolitan areas or in rural areas. In Melbourne the outer suburbs of the northwestern rail corridor including such suburbs as Broadmeadows, Sunshine, Diggers' Rest, and Sunbury are associated with bogans. These are mostly semi-rural areas with a local economy revolving at least partially around the automotive and construction industries, and thus provide opportunities for unskilled employment.

Cultural references

Use in Marketing

"Cub" or "Cashed Up Bogan" has been used by one marketing researcher to describe people of a blue-collar background now earning a high salary, spending those earnings on such items as show-piece utility vehicles, jewellery and home appliances. [link]

Equivalent Terms in Australia and New Zealand

Equivalent terms are:

See also

References

External links

 


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