Bricks and mortar business

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This article is about the eCommerce concept. For brick and mortar construction see brickwork

In the jargon of eCommerce, bricks and mortar businesses are companies that have a physical presence (for example, a building made of bricks and mortar) and offer face-to-face consumer experiences, as opposed to an Internet-only presence (see online shop for comparison). Most bricks and mortar companies have been in their specific field or service since before the dot-com boom of the 1990s.

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