Evoca Cola

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History

Evoca Enterprises Limited was established in May 2003 in the United Kingdom and launched its flagship brand Evoca Cola in January 2004.

Evoca is a consumer brand specialising in the product development and manufacturing of soft drink products. It is based in London, United Kingdom and belongs to an ex pat Pakistani.

After initially piloting its Evoca Cola brand in London, it engaged in a television advertising campaign on cable channels such as ARY Digital with 'Power of Black Seed' and 'The Original Black Seed Cola' slogans.

It relaunched its brand in June 2005 to challenge global soft drink manufacturers such as Coca Cola and Pepsi Cola with its own 'Evoca Taste Challenge'.

Although Evoca Cola is very similar in taste to Coca Cola and Pepsi Cola, it differs in its composition by being made with natural mineral water. Evoca Cola also claims to be the only cola in the world to contain genuine Black Seed (Nigella Sativa) extract.

Evoca Cola has faced challenges from other brand competitors such as Qibla Cola and Mecca Cola but has retained a presence in the market with a consistent client base, based on its quality product.

Currently Evoca Cola is available in ASDA supermarkets in London and Carrefour in Paris.

External links

• [Evoca Drinks home page]
• [Testing a brand new taste in colas]
• [Evoca Cola Expands its Reach]