ITU

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This article is about the location. For the article on the telecommunications group, see ITU (International Telecommunication Union).

Itu is a municipality in the state of São Paulo in Brazil. Its coordinates are [23°15′51″S, 47°17′57″W]. The population in 2004 is 149,758, the area is 641.68 km² The elevation is 583 m. This place name comes from the Tupi language.

Itu was the birth place of the Brazilian Republic and has a very interesting museum about it.

Itu became a famous town after "Simplicio" a well known Brazilian comedian, born in Itu, was made Tourism Secretary and to increase tourism promoted it as the "capital of large things". For example, the town square holds a giant 4mt high yellow phone-booth "orelhão". The Itu popsicle is about a feet tall.

With the increase in domestic tourism the infrastructure soon developed to attract foreign visitors as well as international meetings, seminars and congress events. In 1999 and 2003 the Seventh Day Adventist Reform Movement held their international delegation session in Itu bringing people from over 80 countries to the city at each event.

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