Imparja Television
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Imparja Television (callsign IMP) is a commercial television network servicing remote eastern and central Australia. It is based in Alice Springs, where it has a studio and satellite uplink facility. Notably, it is controlled by Australian Aboriginal, and is widely regarded as a symbol of Aboriginal Australia.
Most viewers receive the service via free to view satellite transmission. A few receive it through analog terrestrial transmission.
Imparja began broadcasting on 2 January 1988.
It initially carried programming from all three major Australian commercial networks, but since the aggregation of market area with QSTV (now Seven Central), it is now affiliated with the Nine Network and Network Ten. It also screens some ABC and SBS indigenous programs, and programs it's commissioned itself.
It was widely expected that the ACMA would merge the "Darwin" and "Remote Eastern and Central Australia" license areas. This would have most likely seen Imparja become a Network Ten affiliate. However, this now appears unlikely given the nature of the new proposed Darwin digital terrestrial station licence.
Shareholders
- Central Australian Aboriginal Media Association (CAAMA)
- Central Land Council
- Tiwi Land Council
- Northern Land Council
- Warlpiri Media Association
- Pitjantjatjara Council
- Top End Aboriginal Bush Broadcasting Association (TEABBA)
- Maralinga Tjarutja Trust
- Commonwealth of Australia
Meaning
Imparja is an Arrernte word meaning footprints. The word is used to represent that Imparja Television aims to service Arrente people wherever they may live, from Mutitjulu to King's Canyon to Alice Springs to Tennant Creek and beyond. They describe their range as a footprint.Broadcasting range
Imparja Television broadcasts throughout most of the Northern Territory, and also to some remote parts of Queensland, New South Wales, South Australia, Victoria, Tasmania and Norfolk Island. Imparja Television has the largest geographic range of any commercial television network in Australia.The total population serviced by Imparja Television is approximately 450,000 people.
Content
Imparja Television takes most of their Television from the Nine Network and Network Ten. Imparja Television also screens a number of their own programs, which are run by local Aboriginal community members. These include Bush Mechanics and a children's television show called Yamba's Play Time. Imparja also runs shows relating to local Australian Rules football and community sports, as well as running their own news and thought for the day programs. Imparja Television regularly shows films created by CAAMA Films (which is one of their shareholders).In 2005 Imparja National News, which primarily covered the news of its base town, Alice Springs, but also covered other national and international stories was axed.
The move was anticipated as Imparja was gearing up to expand into Darwin, however in late 2005 the ACMA announced a plan which was not what they were expecting. In 2006 it was announced that Imparja National News would be re-instated and began broadcasting again from the middle of February 2006 with Ryan Liddle as presenter.
Current plans
External link
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