No Logo

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No Logo: Taking Aim at the Brand Bullies is a book by Canadian journalist Naomi Klein. First published by Knopf Canada in January 2000, it is widely considered one of the most important books about the anti-globalization movement.

Contents

1 Focus
2 Influence
3 Editions
4 Awards
5 See also
6 References
7 External links

Focus

The book focuses on branding, and often makes connections with the anti-globalization movement. Throughout the four parts (No Space, No Choice, No Jobs, and No Logo), Klein writes about issues such as sweatshops in the Americas and Asia, culture jamming, corporate censorship, and Reclaim the Streets. She pays special attention to the deeds (and alleged misdeeds) of Nike, GAP, McDonalds, Shell, and Microsoft and their lawyers, contractors, and advertising agencies.

Influence

Many of the ideas in Klein's book derive from the influence of the Situationists, an art/political group founded in the late 1950s. Radiohead's Thom Yorke and Jonny Greenwood have stated that the book was particularly influential in the making of their group's fourth album, Kid A.

Editions

Several imprints of No Logo exist, for example: ISBN 0312203438 (hardcover) & ISBN 0312271921 (paperback). Translations from the original English into several other languages have appeared.

Awards

The book won the following awards:

The 2000 First Book Award from The Guardian
The 2001 Canadian National Business Book Award
The 2001 French Prix Médiations "[The Nation Author Bios: Naomi Klein]". The Nation. Retrieved May 23, 2006.

References

External links

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