Pubic Wars
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Pubic Wars, a pun on the Punic Wars, is the name given to the rivalry between the pornographic magazines Playboy and Penthouse during the 1960s and 1970s. Each magazine strove to show just a little bit more than the other, without crossing the "line of decency" generally accepted at the time.
Penthouse published pictorials featuring visible female pubic hair almost from its inception in 1965. Playboy, however, did not show any pubic hair until its August 1969 issue, and not on its featured centerfold model until January 1971.
Eventually, the two magazines would move their content in opposite directions. Playboy positioned itself as the less explicit softcore alternative to be "read for the articles." Penthouse gravitated towards raunchier images, ultimately arriving at hardcore pornography in the late 1990s.
See also
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