Sealy Mattress Company
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Sealy Mattress Company is a major mattress manufacture. The company draws its name from the city where it started, Sealy, Texas. According the Sealy's website, they are the largest manufacture of mattresses in the world. Sealy sells the majority of its mattresses under its 3 main brands; Sealy Posturepedic, Stearns & Foster, and Bassett.
History
In 1881 a cotton gin builder Daniel Haynes began making cotton-filled mattresses for his friends and neighbors. In 1889 he patented an invention that compressed cotton for use in his mattresses. Eventually the mattresses became so popular he was able to sell the patents to manufactures in other markets. The term "Mattress from Sealy" was coined to describe what was produced.
After much success an advertising executive, Earl Edwards, purchased the patents and gained manufacturing knowledge from Haynes. Edwards took the name "Sealy" for his new company and expanded it to a national market.
Due to lack of funding for manufacturing, Sealy expanded using a licensing-expansion similar to Coca-Cola. By 1920, Sealy had 28 licensed plants and became the first mattress company to expand using a licensing program.
During the Great Depression the mattress industry was hit hard. Sealy lost most of its licensees and narrowly escaped bankruptcy itself. During this time Sealy consolidated with the surviving licensees and created what is now know as "Sealy, Incorporated"
Sealy was made private in April of 1989 by a leveraged buyout.
Bain Capital and a team of Sealy's senior executives acquired the company in 1997. The Company has operated as a privately held corporation ever since.
Oversees markets
There are licensees operating in Australia, Bahamas, Israel, Jamaica, Japan, New Zealand, South Africa, Thailand and the United Kingdom.In 1995, direct export business began to South Korea.
In 1996, Sealy began manufacturing and selling in Mexico.
Sources
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