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TBWA\Chiat\Day

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TBWA\Chiat\Day is the U.S.A. division of the advertising agency TWBA Worldwide.

Created in the 1993 merger of TBWA and ChiatDay, the agency operates offices in Los Angeles, New York City, San Francisco and Toronto.

TBWA Worldwide is now positioned as the most creatively led network within global marketing group Omnicom, with a reputation for more quirky or "disruptive" work. The youngest network in the group's portfolio, TBWA expanded rapidly in the final years of the 1990s to become a worthy partner to BBDO and DDB. An important leap forward came in 1998 when the agency absorbed Anglo-French marketing network GGT BDDP. That merger greatly enhanced TBWA's global presence.

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