V8 (beverage)
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V8® Vegetable Juice is a trademark name for a beverage made from the juices from either eight vegetables or a mixture of both fruit and vegetables. The brand is owned by the Campbell Soup Company.
V8® Vegetable Juice
The original V8® Vegetable Juice is made mainly from tomatoes and the juices from seven vegetables, specifically: beets, celery, carrots, lettuce, parsley, watercress, and spinach. Tomato juice dominates the formula. The brand is owned by the Campbell Soup Company. Campbell's makes several varieties of the drink, such as Original, Spicy, Lemon and Low-Sodium (for those monitoring their salt intake).
The brand is the ancestor of the "V8 Splash" brand, which features drinks made from a blend of fruit and vegetable (specifically carrot) juices (high fructose corn syrup and fruit being dominant) instead of just vegetables.
History
V8 Vegetable Juice was invented by W.G. Peacock, the founder of the New England Products Company, which manufactured individual vegetable juices under the brand name Vege-min. Having had only mediocre success in selling them, in 1933 Peacock began blending the Vege-min juices into one and selling this new concoction as "Vege-min 8." A grocer in Evanston, Illinois recommended that he shorten the name to simply "V-8."The new V-8 was a success, and in 1948 the Campbell Soup Company acquired the brand. It has been in continuous production since.
Cocktail
A few cocktail drinks use V8, most famously the "bloody eight" or "eight ball", which is a Bloody Mary with V8 instead of tomato juice.V8® Fruit & Vegetable Juice
Campbell's, in the UK also make V8 100% Fruit & Vegetable Juice, combining vegetable juice with fruit juices. This is now available elsewhere as V8 Fusion.This brand extension may only include one vegetable in the mix, for example the Orange and Mango variety only contains carrot in addition to the main two flavours stated on the carton and 5 other fruits.
External link
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