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Vault (also VAULT) is a carbonated beverage that was released by The Coca-Cola Company in June 2005. Coca-Cola is marketing Vault as a hybrid with the slogan "Drinks like a Soda, Kicks like an Energy Drink," as well as "The Taste. The Quench. The Kick." and "Get to It." It is a citrus flavored beverage that contains many of the same ingredients as the Coca-Cola beverage Surge, which was discontinued in 2002. Due to Vault's similarity to Surge, representatives of Coca-Cola have given some credit for the release of Vault to [SaveSurge.org], a website community dedicated to bringing Surge back to store shelves.
Coca-Cola representatives and the American Beverage Association state that Vault contains 47 mg of caffeine per 8 oz. serving, thus, 70.5 mg per 12 oz. can, and 117.5 mg per 20 oz. PET bottle. This amount is substantially higher than Surge's 52.5 mg per 12 oz. or Mountain Dew's 55 mg per 12 oz.
12 pack of vault
Vault is available in 20 oz. PET bottles, 6-, 12- and [18-], and 24-pack cans, 1- and 2-liter bottles, and 16 oz extended cans. In September 2005, Coke released Vault Zero, a diet version of the citrus soda.
In its short existence, Vault has become known for its inventive commercials featuring eccentric narration. These commercials show men doing extraordinary things while drinking Vault, in line with the slogan "Vault. Get to it." One such commercial features a man building a roboticscarecrow with laser eyes that rids his farm of crows, gophers, rabbits, and, eventually, hippies. Other commercials include a man converting his and neighbors's backyards into a football field using explosives and a chainsaw, and a man renovating his house into a giant birdcage.
