Videography
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Videography is a word constructed by combining "video" from early Greek and later Latin, meaning "I see" or "I apprehend" combined with the Greek terminal ending "graphy", meaning "to write". In spite of its early roots it was not combined as a word until October, 1972, when it was published in American Cinematographer magazine in an article entitled "Videography, What Does It All Mean?"
This publication was enthusiastically received by video makers worldwide, who began to use videography to describe their methods of electronic production and post production, which they related to cinematography, except by the capture of moving images on electronic media (e.g., videotape, hard disk, or solid state storage) instead of film stock.
A notable difference in the appearance of videography, as opposed to cinematography, is that videography does not depend on Persistence of Vision like its film counterpart. A continuous stream of pixels has replaced the mechanical pulldown of the film projector, creating an image that appears more "live", when viewed on a monitor. To many videographers this is a curse rather than a blessing. Much technology and time has gone into making videography have the "film look" ergo many videographers prefer to call themselves "digital cinematographers". The advent of digital imaging in the late 20th Century began to blur the distinction between videography and cinematography and has had an even more pronounced effect on still photography. Today digital cameras are rapidly rendering film cameras into collectors items.
The videography market has grown to include distribution as well as production. With this growth has come market segmentation, based on the application: event video, corporate video, broadcast video, etc.
The advent of the Internet has created a global environment where videography covers many more fields than just shooting video with a camera. Digital animation (such as Flash), gaming, web streaming, video blogging, still slideshows, spatial imaging, medical imaging, and in general the production of most bitmap and vector based assets. The very concept of sociality and privacy are being reformed by the proliferation of wireless cell video cameras, which are proliferating at a logarithmic rate in industrialized societies.
A videographer may be the person actually operating the camera or he or she may be the person in charge of the visual design of a production (the latter being the equivalent of a cinematographer). As the field progresses videographers may produce their assets entirely on a computer without ever involving an imaging device, using software driven solutions.
Videography also refers to the compiling of an artist's music videos or video releases (compare with "filmography").
See also
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