WTKR
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WTKR is the CBS affiliate serving the Hampton Roads area of Virginia, officially known as the Norfolk-Portsmouth-Newport News DMA. The station is licensed to Norfolk and broadcasts on channel 3. Its transmitter is located in Suffolk, Virginia. WTKR is owned by the New York Times Company.
In July 2002, WTKR introduced a "Mobile Newsroom", its name for the live news trucks that travel throughout the Hampton Roads region. "Mobile Newsroom" is preceded by whichever city the reporter does their live story. For example, if a reporter is in downtown Norfolk, that reporter is identified as reporting from the "Norfolk Mobile Newsroom".
WTKR served as the ratings leader in Hampton Roads for many years. However, the station's newscasts currently rank second place at 11pm and last place in the mornings and from 5-6:30pm.
In recent years, WTKR only finished #1 at 12 noon. During the May and November 2005 sweeps periods, WVEC won the noon slot in close races. After the May 2006 period, WTKR reclaimed its first place position at noon, after another close race with WVEC.
WTKR does not run the Saturday Early Show instead there are news and kids programs on Saturday Mornings.
WTKR-DT provides live color weather radar on its sub-channel of 3-2. Other sub-channels are used for special event coverage such as the NCAA Tournament or a continuous rotation of the stations several "SkyCams" including a feed from VDOT of area highways.
History
The station began operation on channel 4 in April 1950 as WTAR-TV, Virginia's second television station. It was a primary NBC affiliate, with secondary affiliations with CBS, ABC, and DuMont. It was owned by the Virginian-Pilot along with WTAR-AM, Virginia's first radio station.It moved to channel 3 in 1952 and became a primary CBS affliliate. When WVEC-TV signed on a year later as an NBC affiliate, WTAR shared ABC programming with WVEC until 1957, when WAVY-TV signed on as the NBC affiliate and WVEC became solely an ABC station. When the Virginian-Pilot reorganized its various holdings as Landmark Communications in 1969, WTAR-AM-FM-TV became the flagship stations.
Over the years, the station expanded its news operation to include about 30 hours of local news production per week. It also produced PM Magazine from the late 1970s to mid-1980s.
After the FCC tightened its ownership restrictions, Landmark sold its Hampton Roads radio and television holdings. WTAR-TV went to Knight-Ridder in 1981. WTAR-AM and WTAR-FM had been sold to different owners, so Knight-Ridder changed the station's calls to WTKR. The new calls reflected the new ownership and also sounded similar to the old ones. WTKR was then purchased by Narragansett Broadcasting in the late 1980s. The New York Times Company, WTKR's current owner, acquired the station in 1995.
Ed Hughes, known as the "Walter Cronkite of Hampton Roads," was the station's main anchor from 1967 (dating to its days as WTAR-TV) until losing a battle with cancer in 2004.
Logos
Slogans
- Part of Your Life (1970s)
- Discover the Land of the 3 (late 1980s)
- Where Local News Comes First (1995-1999)
- Coverage You Can Count On (1999-2002)
- Your NewsChannel 3 (2003-Present)
Tower
WTKR's transmission tower is located in northwest part of Suffolk, Virginia. The station transmits with 100 kilowatts of power from an antenna located at a height of 981 feet.WTKR-DT's transmission tower is also located in the northwest part of Suffolk. The station transmits with 725 kilowatts of power from an antenna located at a height of 1250 feet. It is the tallest antenna in southeastern Virginia.
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External links
| Terrestrial television>Broadcast television in the Norfolk / Virginia Beach / Newport News, Virginia (Hampton Roads) market [(Nielsen DMA #42)] | ||
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WUND 2 / WUNP 36 (PBS/UNC-TV) -
WTKR 3 (CBS) -
WSKY 4 (Ind) -
WAVY 10 (NBC) -
WVEC 13 (ABC) -
WHRO 15 (PBS) -
WHRE 21 (TBN) -
WGNT 27 (UPN/The CW) -
WTVZ 33 (The WB/My Network TV) -
WVBT 43 (Fox) -
WPXV 49 (i)
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| Local cable & satellite television channels | ||
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| '''CBS Network Affiliates in the state of Virginia | |
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| WTKR 3 () - WTVR 6 () - WDBJ 7 () - WCAV 19 () | |
| '''See also: , , , , , and stations in Virginia | |
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Corporate Operations Roster: Arthur Sulzberger, Jr. (COB) | Janet L. Robinson (President & CEO) | Michael Golden | Leonard P. Forman | Martin A. Nisenholtz | David K. Norton | Solomon B. Watson, IV | Hussain Ali-Khan | R. Anthony Benten | Rhonda L. Brauer | Philip A. Ciuffo | Jennifer C. Dolan | Robert Kraft | Ann S. Kraus | James C. Lessersohn | Catherine J. Mathis | Kenneth A. Richieri | Stuart P. Stoller | David A. Thurm | Michael Zimbalist | Laurena L. Emhoff | Scott Heekin-Canedy | Bill Keller | Gail Collins | Michael Oreskes | Serge Schmemann | Richard H. Gilman | Richard J. Daniels | Mary Jacobus | Martin Baron | Renée Loth | P. Steven Ainsley | Robert H. Eoff | Brenda C. Barnes | Raul E. Cesan | Lynn G. Dolnick | William E. Kennard | James M. Kilts | David E. Liddle | Ellen R. Marram | Thomas Middelhoff | Janet L. Robinson | Cathy J. Sulzberger | Doreen A. Toben
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Newspapers: The Boston Globe | The Florence Times Daily | The Gadsden Times | The Gainesville Sun | The Hendersonville Times-News | The Houma Courier | The International Herald-Tribune | The Lakeland Ledger | The Lexington Dispatch | The New York Times | The Ocala Star-Banner | The Petaluma Argus-Courier | The Santa Rosa Press Democrat | The Sarasota Herald-Tribune | The Spartanburg Herald-Journal | The Thibodaux Daily Comet | The Tuscaloosa News | The Wilmington Star-News | The Worcester Telegram & Gazette
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Radio Stations: WQEW1 | WQXR
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ABC Network Affiliates: WNEP | WQAD
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CBS Network Affiliates: KFSM | WHNT | WREG | WTKR
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NBC Network Affiliates: KFOR | WHO
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UPN Network Affiliate: KAUT2
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Cable Assets: Discovery Times Channel (co-owned with Discovery Channel) | New England Sports Network3
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Interactive Assets: About.com | [The New York Times Syndicate & News Service]
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Other Assets3: Boston Red Sox | Donohue Malbaie Inc. | Fenway Park | Madison Paper Industries | Metro Boston
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1Operated by ABC Radio via a local marketing agreement.
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2The station has not decided whether it will go independent or affiliate with My Network TV starting September 2006.
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3The New York Times hold some ownership interests in these companies through joint ventures.
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| Annual Revenue: 1.8 million USD (First Quarter 2006) | Employees: 11,965 | Stock Symbol: NYSE: [NYT] | Website: [www.nytco.com] |
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