Yoplait
Encyclopedia : Y : YO : YOP : Yoplait
-->Yoplait (pronounced yo-play) is a company owned by two French holdings, SODIAAL and PAI Management, and is the second best selling brand in dairy products.
In the United States, General Mills is a franchisee of this brand of pre-stirred yogurt. Products are available in a variety of fruit-based flavors that comes in a nearly cylindrical container sealed with an aluminum foil top. The yogurt is described on its company's homepage as being: "delicious blended creaminess." Another tagline, used in an early 1990s TV ad campaign asked consumers, "Why dip a spoon into anything less?"
In the United Kingdom the Yoplait brand is used by Yoplait Dairy Crest which is a joint venture between UK dairy company Dairy Crest and Yoplait. The Company is 49% owned by Dairy Crest and 51% by Yoplait. Yoplait Dairy Crest is based in Dairy Crest's head office Claygate House in Surrey United Kingdom.
History of the Yoplait brand
In 1964, over 100,000 French farmers merged their regional dairy co-operatives in order to sell their product on a national level. In 1965, two of these farmers, "Yola" and "Coplait", decided to merge, becoming "Yoplait". The logo they chose was a six-petalled flower, each petal representing one of the six main co-operatives that founded the company.
The development of this brand was based on the dynamicism of local entrepreneurs, to which the brand is franchised. In 1969, the first franchise was allowed in Switzerland. Yoplait is now present in almost 50 countries in the world. In the United States, General Mills is the sole franchisee.
In 2002, SODIAAL, a group of dairy co-operatives sold 50% of the firm to PAI Management, a private equity fund.
In Mexico the Yoplait brand is managed by Sigma Alimentos.
Innovations and milestones
- 1964 - Yoplait becomes the first yogurt to be sold in a disposable container.
- 1967 - Yoplait becomes one of the first yogurts to incorporate fresh fruit in the recipe.
- 1974 - Yoplait creates "Yop", one of the first drinkable yogurts.
Yoplait's community involvement
In the U.S., Yoplait participates in an annual program called "Save Lids to Save Lives" to raise money for breast cancer research. Yoplait donates ten cents per foil lid that is mailed to the company. This money is donated to the Susan G. Komen Breast Cancer Foundation, until the maximum donation of 1.2 million dollars is reached.In addition to this, Yoplait has been the primary sponsor of Race for the Cure, a marathon held to raise additional research money, since 2001.
Please note that most of the following product information applies to the U.S. only.
List of available flavors of Yoplait Yogurt
- Apple Turnover
- Apricot Mango
- Banana Crème
- Berry Banana
- Blackberry Harvest
- Blueberry Crumble
- Blueberry Patch
- Boston Cream Pie
- Boysenberry
- Cherry Orchard
- Chocolate Mousse
- Coconut Cream Pie
- French Vanilla
- Harvest Peach
- Key Lime Pie
- Lemon Burst
- Mandarin Orange
- Mixed Berry
- Mountain Blueberry
- Orange Crème
- Peach Cobbler
- Piña Colada
- Pineapple
- Plain
- Red Raspberry
- Strawberry
- Strawberry Banana
- Strawberry Cheesecake
- Strawberry Kiwi
- Strawberry Mango
- Tropical Peach
- White Chocolate Raspberry
List of all Yoplait Yogurt Flavors
Please note that many of these flavors are not made anymore.- 1. Apple Turnover
- 2. Apricot Mango
- 3. Banana
- 4. Banana Crème
- 5. Banana Cream Pie
- 6. Berries 'N Cream
- 7. Berry Banana
- 8. Blackberry
- 9. Blackberry Harvest
- 10. Blueberry Crumble
- 11. Blueberries 'N' Cream
- 12. Blueberry Patch
- 13. Boston Creme Pie
- 14. Boysenberry
- 15. Cherry Chiffon
- 16. Cherry Orchard
- 17. Chocolate
- 18. Chocolate Cherry
- 19. Chocolate Raspberry
- 20. Coconut Cream Pie
- 21. Crème Caramel
- 22. French Vanilla
- 23. Harvest Peach
- 24. Key Lime Pie
- 25. Lemon Burst
- 26. Lemon Cream Pie
- 27. Lemon Meringue
- 28. Lemon Supreme
- 29. Mandarin Orange
- 30. Mixed Berry
- 31. Mountain Blueberry
- 32. Orange Crème
- 33. Original Strawberry
- 34. Peach Cobbler
- 35. Lemon Meringue
- 36. Light Strawberry
- 37. Peaches 'N Cream
- 38. Piña Colada
- 39. Pineapple
- 40. Plain
- 41. Raspberry Cheesecake
- 42. Raspberry Mousse
- 43. Red Raspberry
- 44. Royal Raspberry
- 45. Strawberry
- 46. Strawberry Banana
- 47. Strawberry Banana Bliss
- 48. Strawberry Cheesecake
- 49. Strawberry Kiwi
- 50. Strawberry Mango
- 51. Strawberry Mist
- 52. Strawberries 'N' Bananas
- 53. Strawberries 'N' Cream
- 54. Strawberry Orange Sunrise
- 55. Tropical Peach
- 56. Thick & Creamy Strawberry
- 57. Vanilla
- 58. Very Cherry
- 59. Very Vanilla
- 60. White Chocolate Raspberry
- 61. White Chocolate Strawberry
Trix Yogurt
Trix Yogurt is a yogurt with unique flavours marketed to kids.See also
- Danone (known in the U.S. as Dannon), another popular yogurt brand.
External links
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